If you’ve been doing online business, then you probably know how important it is to optimize your website to increase the ranking on search engines, get maximum exposure, and boost traffic (visitors) to your site, and ultimately increase product sales. When it comes to SEO, you need to take care of only two things: on-page SEO and off-page SEO. For the sake of this article, we’ll only cover the on-page SEO.
On-page SEO means optimizing your web pages and post for search engines by making the content as relevant as possible for few target keywords related to your services and products. What you do is basically insert your main keywords and other similar keyword at different sections of the content of your web page or post, including post title, header, sub-headers, first sentences, last sentences, image alt tags, and anchor links among others. But, if you’re a beginner in SEO, then it could be cumbersome to always have to go remember where to place your keywords to have made your blog posts highly optimized for SEO.
Isn’t there some handy tool that easily lets you know what’s your SEO score are, and immediately give the SEO status of your page or post? Here’s good news for all the WordPress users. There’s a free plugin, and probably one of the best SEO plugins, developed by Joost de Valk, called Yoast SEO Plugin. This free plugin ultimately makes your website SEO-friendly that will help to boost your search engine rankings. Isn’t this what you were looking for? Keep on reading its features and other helpful highlights in the review:
Yoast WordPress SEO Plugin – Key Features
Easily generate SEO-friendly meta tags (title, keywords, and descriptions) Control every settings through a master control site Plugin is Google, Bing, and Yahoo verified Generate XML sitemap for you You can create advanced permalinks for each posts and pages Create custom breadcrumbs through this plugin Export all of your settings as well as import from other tools like Headspace2 and All-in-one
Yoast WordPress SEO Plugin – Plugin Highlights
Almost every settings of this awesome SEO plugin are practical, but there are still some other less predictable, and as a result, offer you amazing results while optimizing your website. Here are out best favorites:
1. Facebook OpenGraph Integration
This feature is recently inserted into the plugin. The OpenGraph settings makes use of meta tags and helps Facebook to determine how to display your website information on other user’s profile pages who like your posts or pages.
2. Advanced Options for Permalinks
Yoast have inserted some cool features for the permalink options, especially for those who like their URL links and structures as they wanted them to be. For instance, using Yoast SEO plugin, you can easily eliminate the category base and implement trailing slash, among other things. In addition, Yoast plugin will take care of redirecting attachments, like images, to the post, instead of displaying just the image on a blank page.
3. Yoast Breadcrumbs
When your website grows, it becomes complex as well as hierarchical. That’s why it is ever more beneficial to have a breadcrumb on your website to let your visitors easily navigate among different sections of the website. This is true on multi-tiered websites. Using Yoast breadcrumbs will automatically take care of the breadcrumb in almost any theme you use. When it comes optimizing your web pages and posts, having the Yoast WordPress SEO plugin is the best thing you could do to increase your website’s ranking, make it organized, and highly accessible on several different media.
Thomas is a blogger and designer, interested in social media, seo, mobile phones and Orange County Drupal Web Development