My Goals For 2011 Revisited

In January last year I decided to set goals for this blog instead of resolutions about myself, I did this because I’ve always seen resolutions as promises to yourself that are only weak promises that can be broken easily, plus I thought it would be different.

Today I’m going to revisit these goals and see how many of them (if any) I achieved.

GOAL 1: Make More Money Than I Did In 2010

In 2010 I made $1423.93 and I did this without putting in as much effort as I’m capable of so I was very confident that I could easily make more money during 2011. The truth is I passed the 2010 sum within the first three months. I finished 2011 by earning a grand total of $6547.74.

Did I Achieve My Goal?: Absolutely!

GOAL 2: Write More Content For This Blog

In 2010 I published 107 posts which I didn’t think was good enough so I wanted to publish a lot more in 2011. My aim was one article a day but I didn’t really believe deep down that I would stick to that so I unofficially changed it from “post once a day” to “post more than you did in 2010”.

In 2011 I published 153 posts, that means I posted an average of 12.75 articles per month. It’s an improvement but I’m hoping to be able to say that I’ve doubled that next year.

Did I Achieve My Goal?: Yes, although it is still not good enough in my opinion.

GOAL 3: Give This Blog A Redesign

The best thing I did during 2011 was give this blog a redesign. I was apprehensive about it at first because Thesis costs money but I managed to persuade a friend to buy it for my birthday. There is a message there, when people ask you what you want for Birthday/Christmas, point them in the direction of a theme or plugin.

I am so pleased with how the blog looks now, I’m still tinkering but I think it is just about right as it is.

Did I Achieve My Goal?: Yes and I did it for free thanks to a friend’s generosity.

GOAL 4: Step Up My Bid To Get More Guest Posts

Not only did I manage to publish more guest posts in 2011 but I think I went a bit nuts and posted too many, to the point where I was having to ask guest bloggers if I could hold onto their articles for weeks before publishing them.

I must think of a reasonable amount to publish so I don’t run into this problem again.

Did I Achieve My Goal?: Yes I did but I got swamped in the amount of posts that were too good to turn down.

GOAL 5: Start Up More Blogs

During 2011 I started up five new blogs, hopefully by the beginning of February I’ll be able to start submitting them to sponsored post networks to make more money . I have even more domains waiting to be used.

Did I Achieve My Goal?: Yes.

GOAL 6: Double My RSS Subscriber Count

I wanted to go to town on my RSS count during 2011 but I haven’t even made a dent in it. In my defence I have not tried to increase it, I’ve been spending the time on other areas of social media like twitter & Facebook.

Did I Achieve My Goal?: No, I think I’ve actually lost subscribers.

GOAL 7: Start My Mailing List

This was something that I kind of half succeeded at. I managed to start my mailing list in the sense that I’ve set it up and turned it on but that is as far as I have got. I haven’t sent anything out and I haven’t done anything to entice people to subscribe. I still managed to gain 35 subscribers though.

Did I Achieve My Goal?: Yes & No.

GOAL 8: Double The Traffic

My goal was to get 2,000 unique visitors and 4,000 page impressions a month, In my last blog income report I hit 3,516 unique hits and 6,516 page impressions. And the stats seem to be more or less increasing every month.

Did I Achieve My Goal?: Yes, with gusto!

GOAL 9: Submit More Of My Old Articles To Article Directory Sites

This was something I failed to do, actually I didn’t submit ANY articles to article directory sites in 2011. It is definitely something that will be on my list for 2012 because I aim to submit some to sites like InfoBarrel and earn more passive income.

Did I Achieve My Goal?: No, I failed miserably.

GOAL 10: Write More Content For Passive Income Directories

Again I failed at this as I did not submit ANY articles to any directories. I’m looking to increase my passive income during 2012 so posting to sites like InfoBarrel and Hubpages is definitely at the top of my list of goals for 2012.

Did I Achieve My Goal?: Again that would be no.

GOAL 11: Write At Least One Ebook

This was one goal that I didn’t even think about, which is surprising because I’ve been wanting to publish a book of some kind since I was 8 years of age. I think it is something I have to do if I want to entice people to subscribe to my mailing list.

Did I Achieve My Goal?: No.

So out of the eleven goals that I set myself for 2011 I managed to achieve six of them, failed four of them and one of them (Goal 7) was a stalemate. How did you do with your 2011 goals? Did you achieve more of them than I did?

Dean Saliba

Dean Saliba is a freelance writer, professional blogger, media enthusiast, dirty football player and huge professional wrestling fan who covers a wide range of subjects and niches including, making money online, traffic generating, pro wrestling, blog reviews, football, how-to guides, music, internet marketing and more.


  • Hi Dean,
    First of all HAPPY NEW YEAR!

    I Love all the Goals you’ve made for your self. Cause they’re realistic and attainable. I Love it specially No.1

    It’s been awhile since I’ve visited this page again. I do hope I’m still welcome.

  • Hi Dean,
    All of my goals for 2012 are blog related as well. As long as I have my blog goals clearly defined then everything else will take care of itself.

    I like the idea of blogging stuff for gifts, next time someone asks me what I want for my birthday perhaps market samurai or a great plugin for my blog.

    thanks for sharing your year in review!

  • Wishing you a great success in this year 2012.I hope all your Goals will turn into victory for sure as you doing hard work.Every goal is long visionary.

  • Hi Dean,

    This is my second visit to your blog and so far so good. I really like this idea of revisiting your previous year’s goals.

    Maybe I’ll do that at the end of this year for my 2012 goals.

    Good post. Thanks!

    • Hi David,

      I’m pleased to see you have returned to the blog. I like the idea of revisiting my goals, it shows the readers how I’ve done and it also knocks my memoy as I normally forget as well! 😛

  • Hi Dean,
    It is good to set targets, but not way too high target so the quality will suffer on quantities which many do. It is hard to come back if you fail, so be careful.

    • Hi Lennart,

      I don’t feel I’ve set my targets too high, I understand where you are coming from though, it is important not to try and aim too high too soon.

  • With all those goals this blog is going to be fantastic, and actually now is really good in mi opinion

  • Dean, you should consider outsourcing some of the work for the eBook and helping gain traffic? Do you do any outsourcing? You can achieve some white hat work for gaining more ‘real’ traffic. I also know there are those willing to collaborate, edit and format eBooks for either a piece of the pie, advertising opportunities or money up front.

    • I do not outsource anything at the moment because I haven’t seen a need for it. Outsourcing my ebook is not something I’m looking to do because the content for it is going to be from my point of view.

      I have been toying with the idea of paying for some blog posts, but I’m not sure if it will be of benefit at the moment.

  • How about 2012. When are you sharing your goals for year 2012.

  • Glad to know that last year you achieved most of your goals. It takes a lot of sacrifice and hard work to achieve even half of our goals and you did better by achieving six of your goals. I hope to read your goals for 2012.

  • I seem to have missed this post last month. That is a nice summary of your goals, Dean. Hope you’re able to achieve most if not all of them satisfactorily. I also have set some similar goals but not as many as last year as I wasn’t able to achieve half of them. This year, I’ve been a bit more realistic.


    • I have done the same, when I was writing my goals for 2011 I got carried away and kept thinking up new ones as I was writing, this year I’ve forced myself to set smaller goals.

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