We all know of the normal ways to promote business, taking out advertising in the various media publications, radio adverts, television adverts, even dishing out leaflets in your local high street. But these cost money and sometimes a new business just does not have that kind of money to throw around.
1. pens & Pencils
This might sound like a silly idea but it is incredibly effective. We all need a pen or a pencil and they are so easy to give out. You can hand them out to people you meet or even leave them in places like your local post office or pub. I know people who even send some to school to leave in classrooms.
They are very cheap to make as well. You can contact a million companies thanks to a quick Google search and you can have your company name and contact information on the side of them.
2. Sponsor A Youth Team
Not only is this a great day to advertise (your name on their shirts and teams are always looking for sponsors and they normally don’t charge much) but it will also make your company look very good to your local community and you can’t buy publicity like that.
3. Fridge Magnets
This is something that I have used in the past. Everybody loves magnets to help decorate their fridges. I have done a little trick in the past where I have left lots of them on various metal objects like petrol pumps, condom machines, people will see them an take them.
4. Business Cards
This is an obvious one and there are many companies online that will offer you business cards at a great price. One great place to leave them is in pub toilets, what else is there to do while you at the urinals?
No matter what your business is selling, whether it is a service or something seasonal like christmas decorations, these methods are a great way of promoting yourself.