Twitter can be a good source of traffic for your online business. Have you use your Twitter to market your online business effectively? If you don’t already enjoy good traffic from Twitter, you may need to improve your Twitter marketing. Here are 7 Tips to improve efficiency of your Twitter marketing:
1. Personalize your profile
This may be a simple tweak, but it can bring big effect for the success of your Twitter marketing. By personalizing your Twitter profile, people will know better about you and your business. So, edit your Twitter profile if you haven’t done so already. Even better, you can change your Twitter background to reflect your business. There are many services that you can use to help you create personalized Twitter background.
2. Be the first to deliver latest news
If you want to be perceived as an expert in your field, then use your Twitter to deliver latest news in your topic. In this way, people will follow you in flocks. Majority of Twitter users want to see latest information about the subject they are interested about. You don’t need to have latest news in your website, but you must have latest information in your tweets.
3. Use hash-tag along with your brand name
Ask your followers to use your brand’s hash-tag every time they mention your brand. It will help to increase the popularity of your brand on Twitter. Also, if you held certain events, let people know the hash-tag for that event so that people will know latest news about that event. You can also create hash-tag for every other things related to your website. What you need to make sure is to use hash-tag effectively.
4. Use your Twitter as a tool to communicate with your customers
Communicating with your prospects and customers is an effective way to build good relationship with them. When you allow people to ask about something related to your business, you can simply answer them shortly. Since Twitter will only allow 140 characters to be posted as tweet, you can answer as many questions as you can in a short time. It is different from email, but it is more effective. So, encourage people to ask their questions through Twitter.
5. Increase your followers daily
Have a good plan to increase your Twitter followers daily. The more followers you have, the more potential customers you will have. Keep promoting your Twitter profile to potential customers and website visitors to increase your Twitter followers. You can also use commercial service that will help you to increase your Twitter followers.
6. Don’t tweet product promotion excessively
You can tweet about your product sometimes, but not every time. Your tweets should only contain information, tips, and links to your new website post. Give those things often to your visitors, and after you give them good tweets, you can promote your product or service. Don’t spam your Twitter with excessive promotions.
7. Tweet at least once a day
Tweet regularly! How many business owners neglect this simple activity? Tweeting will only take 2 minutes at most, yet most people are lazy to tweet regularly. If you don’t want to lose your followers, tweet regularly at least once a day. However, don’t tweet too often as Twitter will probably shut down your account because you will be considered as spammer.
Those are some tips to improve efficiency of your Twitter marketing. You can attract good traffic from Twitter if you market your business effectively through it. Those tips will help you to make a good boost in your Twitter marketing.