Whether you wish to blog for personal reasons, or monetize your blog to make some cash, becoming a successful logger can be a rewarding experience.
Starting a new blog is work, but with consistent effort and by adding content often, your blog can gain you attention and respect. Blogs don’t just happen; there are some essential tools every blogger must use if they want to create a vibrant and engaging blog. The following are the top 5 tools for creating a good blog site.
1. The Blogging Platform
A blogging platform is the software that a blogger uses to design and maintain their Blog. There are many free and paid blogging platforms at your ﬁngertips, such as Blogger and WordPress. Each platform comes with its own set of themes, plug-ins and widgets that are used to personalize your blog.
This is where you will enter your login and password to gain access to your content. Blog platforms are designed easy for a new blog owner to use. They facilitate growing your blog with fresh, relevant content.
2. A Domain Name
A domain name, or URL, is the set of numbers and letters which are used as your sites address. Domain names usually start with VWVW and end in dot something, such as” .COM” or “NET”.
When you register a free blog you will get to choose your domain; however, it will be preceded by the domain of the blogging platform, such as WordPress/myblognamehere. If you want a more professional looking blog, it is in your best interests to purchase your own, unique domain name. This will prevent you being afﬁliated with the blogging platform, and promote you being afﬁliated for your content.
3. Web Hosting
Another essential item for having a good blog is web hosting. If you choose a free blog, such as WordPress.com or Blogger, you will be provided with free hosting, sort of. You see, these types of blogs are Third Party Hosted blogs. This means you never have to worry about logging in to your servers control panel. However, what most people don’t know is that these free third party providers technically own all blogs it stores. This means you are allowed to create and contribute to the blog, but it is not yours. For a professional blog, it is best to use your own hosting company.
4. Promotional Tools
Once you have your platform, a domain name and hosting you can begin adding content. Search engines love blogs which have consistent amounts of fresh trafﬁc. However, you write for your audience at all times, not search engines. It is easy to get a search engine crawler to index your site, but where you index will depend on many things.
What you really want is to attract real people to read your blog. You can do this by using tools such as social media plug-ins, chat sites, RS8 feeds, auto blogs and Google alerts, which will bring in trafﬁc.
5. A Mailing List
Promotional tools are great at getting you quick trafﬁc; however, it won’t bring you quality trafﬁc. To build a successful blog you need to be branded as someone readers trust and enjoy. You want readers who keep coming back for more, use your link on other webpages (natural black links) and spread your blog by word of mouth.
To do this, you need to convince your subscribers to sign-up to your mailing list. Use the mailing list to update your readers periodically with useful information. All emails sent to your mailing list will generate consistent trafﬁc if it is professional and useful to the reader. Remember one thing; do not spam your readers, no matter how tempting it is.
Now you have the 5 most important tools to create and maintain a successful blog. Don’t forget the most crucial part… you. Your blog needs you to update it and keep it fresh to keep you readers burning for more.